Unbundling Media 02: First USA, second UK, next EU Newspapers?

The economic consequences of unbundling media are emerging everywhere. The combined action of economic downturn and online news gathering and distributions is changing the timing of newsparpers industry crisis. The article stress that the advertising downturn is not cyclical but permanent. If so, and I think the author is right, the Unbundling media dilemma will be the core question for any possible economic model dedicated to the newspapers industry.